Brand – Page 52 – Beautifaire

30 Aug

Ciara is venturing into the wonder world. The Grammy Award-winning artist revealed the launch of her latest skincare brand OAM Skin on Instagram Monday, posing makeup-free in a series of promotional photos and videos. “You’ve been asking…and here it's. Meet my secret sauce. Years within the making,” she shared on her social media account, rounding out the post with the brand’s hashtag and arrival date, which is ready for Sept. 15. OAM’s Instagram page also premiered in tandem with the news. OAM or “On a Mission” features dermatologist-tested, Vitamin C-focused products as a part of its Radiance System developed with the brand’s original Tri-C Pro-Peptide Complex described as “uniquely effective, yet so gentle.” The road features a Vitamin C Hydrating Cleanser, Vitamin...

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29 Aug

YSL Beauty Declares Lil Nas X As Newest Brand

by Beautifaire101

Makeup

Courtesy of Brand YSL Beauty’s latest announcement marks one other progressive stride for the wonder industry at large. The posh French house most recently welcomed Lil Nas X because the brand’s newest ambassador. As two modern-day innovators, the brand new partnership will push the boundaries of beauty even further. As an ultimate advocate and model of self-expression, Lil Nas X embodies the daring and forward-thinking spirit of an inclusive future for the wonder industry. “The synergies between the brand and Lil Nas X’s unwavering passion for individuality are the inspiration behind this partnership with the hope it empowers the subsequent generation of beauty,” said Laetitia Raoust, YSL Beauté U.S. General Manager, within the press release. As YSL Beauty’s latest U.S. Ambassador, Lil Nas...

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28 Aug

Lamel Beauty Brand Founder Eyes Global Growth – WWD

by Beautifaire101

Beauty

Natalia Iaromenko, founding father of the Ukrainian beauty brand Lamel, is fresh off of showcasing her products at Cosmoprof North America in Las Vegas last month. Despite the war with Russia in her native country and the destruction of the brand’s warehouse, Iaromenko is optimistic as she eyes continued expansion within the U.S. —and globally, too. Here, Iaromenko discusses her brand, the impetus behind launching her company, and the way she sees Lamel evolving. WWD: What pushed you to launch your brand? Natalia Iaromenko: I think that each one women have natural beauty. Makeup doesn't exist to make them higher but to make them more confident and help them express themselves. After I refer to girls, I often hear that for them going...

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28 Aug

Inside Jennifer Aniston’s Vision for LolaVie Hair Care Brand

by Beautifaire101

Beauty

Her hair, her company, her terms. As Jennifer Aniston marks the first-year anniversary of LolaVie, her d-to-c hair care brand, she stays as committed to the category — and her vision — as ever. “The impetus for the brand was that I actually have a deep investment in hair, for varied reasons,” said the actress, whose hairstyle as Rachel Green on “Friends” entered the pantheon of iconic styles just like the bob and the excitement cut. “I had really troublesome hair, and all the time needed to cope with it,” Aniston continued. “Then, I worked with a few hair firms as an actor for hire with minimal investment. When that partnership got here to an in depth, I still had a serious bug...

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