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11 Sep

EXCLUSIVE: Burberry Prepares to Paint the Town Blue During

EXCLUSIVE: Burberry Prepares to Paint the Town Blue During
LONDON — Burberry has a latest attitude, and plans to shout about it in the approaching months with a series of citywide takeovers starting with London Fashion Week, which kicks off Friday. After London, the brand’s latest, blue Equestrian Knight will next month gallop into Seoul and Shanghai — and later, Recent York — as a part of an initiative called Burberry Streets, a series of immersive experiences, installations and events. Burberry Streets is supposed to attract attention to the autumn collections; the brand’s British heritage, and its signature designs, which include the famed check in a latest shade of cobalt blue; the English rose print, and the leaping Equestrian Knight.  In London, the brand has teamed with Norman’s, the north London...
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31 Jul

Burberry Taps ‘Barbie’ Actor Emma Mackey for Recent, Refillable

EXCLUSIVE: Burberry Prepares to Paint the Town Blue During
LONDON — Burberry is burnishing its green credentials and releasing its first fragrance in a refillable bottle, Goddess, with a campaign shot by Mario Sorrenti. Burberry Goddess eau de parfum, made under license by Coty, might be released on Tuesday with “Barbie” and “Sex Education” star and wonder ambassador Emma Mackey because the face.   Caroline Andreotti, chief business officer, prestige, at Coty, described the refillable bottle as an “essential milestone” for Burberry, and for Coty. “Packaging is vital to transporting our products and protecting our formulas — nevertheless it also contributes to our environmental footprint. That’s why now we have identified refills as one key element of Coty’s sustainability strategy. We wish to empower our consumers to make environmentally conscious decisions while...
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10 May

Daniel Lee Debuts Burberry Swimwear Campaign

Daniel Lee Debuts Burberry Swimwear Campaign
LONDON — Burberry’s British summer time. The British fashion brand is taking its signature checks to the beach in Daniel Lee’s debut swimwear campaign shot and filmed by Tyrone Lebon. The campaign features Alex Schlab; Angelina Kendall; Candace Demers; Ishmael Auguiste; Kaedon Baxter; Matheus Mesquita; Sophie Alice; Tess Carter, and Tianna St. Louis on a beach, with some swimming within the water, others sunbathing and on a ship. Daniel Lee’s debut swimwear campaign for Burberry. Burberry’s Equestrian Knight Design features throughout the campaign in white and electric blue for the black-and-white images. The design was last utilized by the brand’s former chief creative officer, and Lee’s friend, Christopher Bailey. The unique design, which shows a knight in Burberry livery galloping on a horse, was the...
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