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12 Dec

Camila Mendes Joins Loops Beauty as Creative Director, Partner

by Beautifaire101
Beauty, Featured
Tapping of-the-moment celebrities to buttress its creative direction has proved fruitful for Loops Beauty once before, and with its latest partnership, the skincare brand is hoping to strike gold a second time.  Loops, which was founded in 2020 by brand incubator Syllable in collaboration with content production house Shots Studio, has appointed “Riverdale” actress Camila Mendes as its partner and artistic director ahead of its launch at 450 Ulta Beauty doors Aug. 1.  “Nobody’s more tapped into culture than Camila,” said Colin Peek, chief creative officer of Syllable, who cofounded Loops alongside Aditya Julka. “She has such a keen eye and an incredible, astute taste for what is occurring within the skincare world.”  In her recent role, Mendes will support and advise the...
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4 Jul

Camila Morrone, Sofia Coppola, Lupita Nyong’o Take Chanel’s Couture

by Beauty Tips
Fashion, Featured
Chanel’s morning show can have taken place on the banks of the Seine River, but Camila Morrone was still riding the wave of the Biarritz International Film Festival. The actress sat on the jury that features young filmmakers, and said she had the time of her life on the festival, where Penélope Cruz was the guest of honor and Chanel a sponsor. “It was essentially the most eye-opening, thrilling experience I’ve had up to now,” she said of discussing movies and seeing work from recent directors. “It’s so hard to choose a ‘best film.’ They each had beautiful elements to them. And, after all, when you understand how much work goes into making a movie, there’s no strategy to ever say that...
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27 Apr

Camila Mendez Says She Struggles With Picking at Her

by Beauty Tips
Beauty, Makeup
camila mendes isn't any stranger to the highlight, having starred in Riverdale since 2017 and portraying the lovable yet hateable Drea in Do Revenge last 12 months. However the actor only recently became a skin-care enthusiast, a lot in order that she recently became the face of her favorite face mask brand, Loops.“Before RiverdaleI wasn’t someone who wore quite a lot of makeup or had an extensive skin-care routine,” Mendes admits. “But after I began spending hours and hours wearing heavy makeup on set, I saw that my skin was suffering and knew I needed to do more for myself.” At the top of the day, Mendes knows she’s a minimalist “at heart,” even with regards to skincare. “But when my skin needs...
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