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2 Jun

The Fekkai Hair Care Brand Goes Globetrotting – WWD

The Fekkai Hair Care Brand Goes Globetrotting – WWD
PARIS — Frédéric Fekkai is beginning to globetrot, using France because the launchpad for his namesake clean salon hair care brand. “I’m very excited because — obviously — I’m French,” he said. The star stylist and wonder entrepreneur had not ever sold his Fekkai products there before. But here’s the way it got here about: He was talking to a friend in France, and that pal said to him: “‘We love your brand — so why can’t we've got your brand here?’” Fekkai recounted. “And I said: ‘Oh, that’s query.’” He laughed while telling the story. Then Fekkai met with Bleu Libellule, a French bricks-and-mortar chain and e-shop that sells skilled hair and wonder supplies to pros, in addition to to consumers. It...
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30 May

Brad Pitt’s Le Domaine Skin Care Is Now at

Brad Pitt’s Le Domaine Skin Care Is Now at
Le Domaine has found its first U.S. retail partner. The brand, cofounded by Brad Pitt, will enter Bluemercury online and in 20 doors on Tuesday. It includes 4 products — a cleanser, a serum and creams in two weights — and costs range from $209 to $242. Despite the megawatt name behind it, Tracy Kline, Bluemercury’s head of merchandising, spa and provide chain, said it’s the brand’s science-backed formulations that differentiated it within the crowded skincare market. “They hit all the good points: the story, the ingredients, being environmentally conscious, patent-pending ingredients. The art and science and having this story of the vineyards and the wineries for the last 20 years to deliver this great product — we predict it’s going to be...
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30 May

Bruce Willis’ Wife Emma Heming Willis Launches Brain Care

Bruce Willis’ Wife Emma Heming Willis Launches Brain Care
Make Time Wellness, a complement brand founded by Emma Heming Willis and Helen Christoni, has one goal in mind: empowering women to take time for themselves.  The brand launches Thursday with 4 stock keeping units, including two drink powders: the orange-flavored Make Time for Brain Health, $49, and the apple-flavored Make Time for Prenatal Health, $49, and two gummy vitamins: Make Time Women’s Multi-Vitamin, $24, and Make Time Prenatal Vitamin, $24. The brand can also be working on a brain health gummy. Across the 4 skus, Make Time Wellness is doubling down on the importance of neurological health. While brain care continues to trend and the neurological health market grows — in response to Deloitte it could grow to $721 billion by...
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