Matter of Fact has closed its second round of funding, to the tune of $6 million.
The brand, founded by Paul Baek in 2021, closed a round of additional funding with participation from Horizon Ventures and Cowboy Ventures, along with James and Nicky Hilton Rothschild, in addition to Birchbox cofounder Hayley Barna.
That brings Matter of Fact’s total funding to $16 million. The corporate raised $10 million in seed funding in 2021.
Matter of Fact currently only has two products, and sells directly on its website. The brand launched with a 20 percent vitamin C serum, which boasts two years of shelf stability resulting from a patent-pending delivery system, and likewise sells a moisturizer.
The brand’s primary focus has been fueling innovation, including various...
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