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Chicana Tag

11 Nov

When Chicana glam goes emo: enter Selena Ruiz’s world

When Chicana glam goes emo: enter Selena Ruiz’s world
Combining punk, goth and juggalo make-up with Latine influences, the make-up artist is defining a recent variety of graphic eyeliner If the cool girl is dead, then make-up artist Selena Ruiz could be dolling up the girlies for the funerals – chocolate over-lined lips, dark skinny eyebrows and daring wings all included. The gig could be fitting for her, too, since her make-up journey began as a coping mechanism after her mother’s death. Afraid to indicate how she truly felt, she would use goth takes on sharp shapes and abstract designs to govern how people saw her. What was solely a mask for pain has now evolved right into a blueprint for her...
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