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29 Apr

An Education: Jimmy Choo Academy Students to Design Uniform

SMART DESIGN: Valeria Peeva and Maxi Purton, students at Jimmy Choo’s JCA London Fashion Academy, have won a contest to design the staff uniform for the Saïd Business School on the University of Oxford. The scholars took inspiration from town’s architecture, which might be out later this yr for the catering, reception and housekeeping teams. The sketches from the pair of designers show a relaxed tackle uniforms with relaxed trousers; cropped and sleeveless sweaters, and deconstructing the classic blazer by giving it a softer edge. They picked up their prize on Thursday on the institution. Niamh Nowlan won an award for her print design. Niamh Nowlan, one other student on the academy, was presented with an award for her print design which might be used...
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6 Feb

Jimmy Choo Unveils Major Collaboration With Sailor Moon

LONDON — Jimmy Choo is launching a collaboration with “Pretty Guardian Sailor Moon,” arguably one of the vital fashionable Japanese anime series in history. The capsule is the brainchild of Jimmy Choo creative director Sandra Choi and Naoko Takeuchi, creator of Sailor Moon. “‘Pretty Guardian Sailor Moon’ is a novel global phenomenon — resonating across multiple cultures and languages, talking to different generations and bringing us all together as a community. That's what drew me to this project, to have fun 30 years of ‘Pretty Guardian Sailor Moon’ through this collaboration,” Choi said. Shoe and bag from the Jimmy Choo x Sailor Moon capsule. Courtesy She added that having the ability to work so closely with Takeuchi has been very inspiring. “This collaboration underscores...
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