Fashion Month continues with Shein’s second annual hybrid fashion show.
This time, the Chinese fast-fashion company is hosting its show — dubbed “Rock the Runway: Shein for All” — with special musical guests Avril Lavigne, Shenseea, Brooke Eden and a sneak peek at designer Christian Siriano’s latest collaboration with the e-tailer.
“The Shein Rock The Runway fashion show is such a novel event, merging music and fashion,” Lavigne said. “I had an important time shooting and wearing their clothes. We filmed ‘Bite Me’ in a music video style throughout the fashion show.”
Viewers can tune into the show, which was filmed in front of a live studio audience, by the use of the Shein app, or Shein’s YouTube, Instagram, Facebook and Twitter channels...
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