Coach is getting all lovey-dovey for its fall promoting campaign.
The corporate tapped photographer Juergen Teller and artistic duo Mint + Serf to create images showing “spontaneous moments of affection between friends and lovers,” Coach said, in a move to encourage viewers to embrace their family members.
The campaign, which was envisioned by Coach creative director Stuart Vevers, features the brand’s fall 2022 apparel and accessories collection including shearling and leather outerwear, dainty lace and crocheted dresses, pops of neon, and leather ready-to-wear inspired by leather bars of the ’70s. The campaign also serves to highlight the corporate’s Rogue and Bandit bags.
The campaign was shot by Juergen Teller.
The autumn collection also introduces pieces created in collaboration with Mint + Serf printed with...
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