Fresh off of her first “Feel Shop” experiential popups in Recent York City and Aspen, Gigi Hadid’s cashmere brand Guest in Residence is releasing an exclusive co-branded capsule with The Snow Lodge, the sister property of The Surf Lodge, situated on the St. Regis in Aspen.
“I like the sensation of getting something attached to a special place where you may have great memories, numerous this collection was designed with that in mind… a vacation getaway with friends or family members, who could be there, what’d they be doing, what would they should layer up? There may be a lot nostalgia in that for me, and opening a Guest In Residence Feel Shop in Aspen, it felt like the right opportunity...
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