Victoria Beckham has made no secret of supercharging her beauty business, and now, she’s shaken up her C-suite to do it.
The brand appointed Katia Beauchamp, previously the cofounder and chief executive offcer of Birchbox, to be CEO of Victoria Beckham Beauty.
The corporate said its previous CEO, Sarah Creal, left the brand within the spring of this yr. Creal confirmed her departure to WWD, though neither party elaborated further.
Nance Hastings also joins Victoria Beckham Beauty as president from Alpyn Beauty, where she held the identical title. Prior to that, she spent greater than 25 years on the Estée Lauder Cos.
“Katia and Nance’s expertise, vision and experience are, no doubt, going to be invaluable in helping me grow, shape and proceed on...
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