MILAN — “Marni is cool.”
Coolness is high praise indeed for Renzo Rosso and the entrepreneur couldn’t be happier about Marni’s positioning and appeal at this moment.
Ahead of his trip to Recent York, where the Italian brand is for the primary time staging a fashion show on Saturday night, Rosso enthused concerning the work done thus far by creative director Francesco Risso.
“I'm an incredible fan of Francesco, he rejuvenated Marni, attracting a recent Gen Z customer, turning it right into a very modern and young brand,” Rosso observed. “He immediately understood Marni, while it generally takes two to a few years to assimilate the DNA of a label.”
Marni is seeing strong business within the U.S., and Risso is a magnet...
Continue reading
0 Comments