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7 Dec

Multireality Beauty Brand, Bakeup, Debuts First Color Cosmetics Line

Multireality Beauty Brand, Bakeup, Debuts First Color Cosmetics Line
Bakeup Beauty’s first makeup products have arrived.  After launching in August 2022 with a gemstone-embellished eye veil that got here in various digital forms in addition to a physical so-called “wearable,” the brand is delivering its first range of color cosmetics on Jan. 11.  Consisting of three Palm Palettes that seek to deliver high-performance artistry pigments in neon, pastel and first colours, respectively, a PlayBox containing face and body gems and stickers, and complete with a cleansing balm and micellar water, the road is the long-awaited physical manifestation of Bakeup’s vision for makeup artistry as a way to self-expression.  Bakeup Beauty Palm Palettes. courtesy photo “Color is my blissful place,” said celebrity makeup artist Jo Baker, who's a cofounder and chief beauty officer of...
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23 Nov

Ban on Animal Testing for Cosmetics Loses Ground in

Ban on Animal Testing for Cosmetics Loses Ground in
PARIS – Symrise has lost an appeal against a European Chemicals Agency, or ECHA, decision requiring animal testing on cosmetics ingredients.   The choice handed down Wednesday to the German fragrance and flavors supplier by the European Court of Justice’s General Court requires animal testing on two formerly approved ingredients used exclusively in sunscreens – UV filter homosalate and 2-ethylhexyl salicylate.   “This decision renders the European Union and United Kingdom bans on animal testing for cosmetics virtually meaningless, as animal testing requirements to analyse the protection of latest chemicals – as specified by the EU’s fundamental chemicals laws, REACH, and enforced by the European Chemicals Agency, ECHA – have been adjudged to take precedence over the bans on the testing of...
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23 Nov

Trending: Haruna Kawaguchi Cosmetics, AI Perfume, Beard Growth Serum

Trending: Haruna Kawaguchi Cosmetics, AI Perfume, Beard Growth Serum
Our weekly "Consumer Pulse" video report on social media uncovers cosmetic-related searches growing in interest across Google Trends, TikTok and the net generally. Now trending are: Haruna Kawaguchi Cosmetics, Lisa Cosmetics, Freshly Cosmetics, AI perfume, kojic acid serum, perimenopause tests, beard growth serum and #nudemakeup.See related: Trending: Hunca Kozmetik, Steya, Kojic Acid Soap and OthersHaruna Kawaguchi CosmeticsJapanese actress, YouTuber and model Haruna Kawaguchi is teaming up with makeup artist Yusuke Kawakita and her brand, &B, to develop cosmetics. Per WWD Japan (through Google translate), Kawagachi has been the muse for the brand since April 2022. The model's vision of iron-plated products got here to life within the sleek packaging of the primary two product launches: Sheer Lip in cassis brown...
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