PARIS — Ludovic de Saint Sernin, the designer known for his sensual, gender-fluid creations, has been named creative director of Ann Demeulemeester, signaling a recent creative direction for the home owned by Italian retailer Claudio Antonioli.
In a teaser of his vision for the label, de Saint Sernin released a set of images, photographed by Willy Vanderperre and styled by Olivier Rizzo, during which he wears items from the Ann Demeulemeester archive dating back to the Nineteen Nineties, including a black leather halterneck top with a knotted neckline and an ivory satin fishtail skirt.
“Authorship and autobiography gain centrality, as Ludovic de Saint Sernin shapes the Ann Demeulemeester traits around his vision, proclivities and individuality, offering a first-person reading and the reference...
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