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19 Apr

Mass Beauty at a Crossroads on Eve of NACDS

Mass Beauty at a Crossroads on Eve of NACDS
Because the National Association of Chain Drug Stores prepares to rejoice its 90th anniversary, the mass market is gearing up for what may very well be its most pivotal juncture in the sweetness business previously decade. The NACDS Annual Meeting kicks off at The Breakers in Palm Beach, Florida, on Saturday. Beauty is at a crossroads. While the mass market accounted for nearly all of sales within the $93 billion beauty industry, in line with Circana (formerly IRI and NPD), the $27 billion prestige segment has been growing faster than mass while also experiencing lesser price increases. Whether the mass market will profit from what many consider is a looming recession can be amongst the most important topics when leaders from brands...
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