Darphin Tag

PARIS — Darphin Paris has named Olivia Szmidt its first global facialist in residence. She has been signed on to conceive protocols with the brand that involve manual and noninvasive face-lifting techniques using Darphin products. Her appointment comes because the Estée Lauder Cos.-owned brand mines its roots while paving the way in which for the long run. Pierre Darphin founded his namesake brand in 1958, in Paris, based on two pillars. One was kinesitherapy, which is a set of manual techniques combining massage and movements to assist sculpt the face. That’s done by promoting the activation of blood circulation, reviving muscle movement and toning texture. “Pierre Darphin was a pioneer on this field,” said Pierre-Olivier Garcin, senior vp, general manager of Darphin Paris and...