For entrepreneurial model Karlie Kloss, a job as global spokesmodel and brand ambassador for the Estée Lauder brand is “a natural fit.”
“Estée was this iconic American entrepreneur and an actual trailblazer — the story is something I’ve at all times been inspired by,” Kloss, who has founded and oversees her own production company and a philanthropic initiative, told WWD in an exclusive interview the day her appointment was revealed. “There’s a whole lot of shared values between [the Estée Lauder brand] and in my brand and businesses.”
This isn’t Kloss’ first beauty contract. L’Oréal Paris tapped the supermodel for a brand ambassadorship in 2014. However it’s actually her most involved beauty deal thus far. Kloss’ contract with Lauder will extend beyond standard...
Continue reading
0 Comments