From unnecessary layers of packaging to elaborate press mailers, the sweetness industry has a protracted approach to go in terms of plastic waste. Every 12 months greater than 120 billion units of packaging are produced by the worldwide cosmetics industry, and with product packaging making up an estimated 45 per cent of landfill waste, it’s clear something needs to alter.
Attempting to make it super easy for us all to depart behind zero waste in our shower routine is Plus, a latest eco-friendly personal care brand which has created dissolvable packaging. Debuting yesterday, the brand comes from the brains behind Starface and launches with one hero product: a just-add-water, no-bottle body wash. Available in two scents, in addition to a non-scented...
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