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11 Nov

When Chicana glam goes emo: enter Selena Ruiz’s world

Combining punk, goth and juggalo make-up with Latine influences, the make-up artist is defining a recent variety of graphic eyeliner If the cool girl is dead, then make-up artist Selena Ruiz could be dolling up the girlies for the funerals – chocolate over-lined lips, dark skinny eyebrows and daring wings all included. The gig could be fitting for her, too, since her make-up journey began as a coping mechanism after her mother’s death. Afraid to indicate how she truly felt, she would use goth takes on sharp shapes and abstract designs to govern how people saw her. What was solely a mask for pain has now evolved right into a blueprint for her...
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13 Oct

Enter Collina Strada’s weird, wild world of beauty

There have been freaky animal prosthetics, muddy XXL braids and vegetable contour – but one thing you won't ever see at a Collina Strada show is a red lip. We spoke to designer Hillary Taymour about having essentially the most unconventional beauty at NYFW Epically long fairytale braids, freaky animal prosthetics and fresh vegatables and fruits worn as contour, blush and powder: welcome to the weird, wild world of Collina Strada’s beauty. Consistently, for the reason that label began having runway shows at Recent York Fashion Week, there’s been an undeniably unconventional aesthetic. Provided that runways are all too often dominated by subtle cat-eye flicks and natural make-up, Collina Strada has uniquely propelled...
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25 Jul

L’Oréal Professionnel to Enter Sephora – WWD

L’Oréal Professionnel has inked a specialty retail partnership with Sephora. The brand is entering 26 Sephora doors with six collections, including its Metal Detox, Curl Expression, Vitamino, Silver, Absolut Repair and Prolonger franchises. They'll debut online Aug. 8 and in-store in Aug. 16. Mounia Tahiri, the brand’s general manager, said the partnership comes at a time of growth for the brand. “We’ve been very focused on our ranges that not everybody has — those based on our expertise as [a leading] skilled brand,” Tahiri said. “It’s really paying off — this yr might be going to be our record growth yr, and last yr, we had a really strong yr.” “Our relationships with the salons is evident and solid. They will really see...
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