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2 Aug

Etro Opens Its First Boutique in Monte Carlo, Expands Network

ETRO’S EXPANSION: Etro is expanding its store footprint. The Italian fashion company has opened its first monobrand boutique in Monte Carlo, positioned on the Metropole Shopping. As well as, the brand has unveiled a newly restyled shop-in-shop at Rinascente in Milan and a corner on Harrods’ first floor in London. The brand new spaces were decorated in sync with the brand, with walnut wood and champagne-finished metal characterizing the artisanal furnishings entirely made in Italy, as is the woven carpet in agave and metal. Resin and concrete are a few of the primary elements, along with the paisley-patterned wallpaper — a reference to Etro’s signature motif, and soft upholstered seats. The brand new boutique in Monte Carlo will carry Etro’s women’s...
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