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2 Aug

Etro Opens Its First Boutique in Monte Carlo, Expands Network

Etro Opens Its First Boutique in Monte Carlo, Expands Network
ETRO’S EXPANSION: Etro is expanding its store footprint. The Italian fashion company has opened its first monobrand boutique in Monte Carlo, positioned on the Metropole Shopping. As well as, the brand has unveiled a newly restyled shop-in-shop at Rinascente in Milan and a corner on Harrods’ first floor in London. The brand new spaces were decorated in sync with the brand, with walnut wood and champagne-finished metal characterizing the artisanal furnishings entirely made in Italy, as is the woven carpet in agave and metal. Resin and concrete are a few of the primary elements, along with the paisley-patterned wallpaper — a reference to Etro’s signature motif, and soft upholstered seats. The brand new boutique in Monte Carlo will carry Etro’s women’s...
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3 May

Etro to Introduce Kids Line

Etro to Introduce Kids Line
MILAN — Etro is moving into the childrenswear arena. The Italian fashion house has inked a licensing agreement with manufacturing company Simonetta for the event and production of the Etro Kids line, which is about to incorporate newborn, baby and junior collections, due to this fact covering a demographic from 0 to 16 years old. The road will officially launch with the spring 2024 collection and its creative direction will fall under the vision of Marco De Vincenzo, who’s already accountable for Etro’s women’s, men’s and residential collections. Because the goal is to coherently extend to the brand new category the identical aesthetic the designer has been imprinting on the brand since his appointment last June, the wealthy fabrics and easy shapes deployed...
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