Exclusive – Page 18 – Beautifaire

16 Jun

EXCLUSIVE: Kiernan Shipka Is Fronting Nina Le Parfum From

FORBIDDEN FRUIT: American actress Kiernan Shipka is the face of the brand new Nina Le Parfum scent, from Nina Ricci, which is due out in France on Monday. “I even have a really personal history with Nina, the fragrance,” said Nina Ricci designer Harris Reed. “It was the one perfume I'd at all times play with from my mom’s collection. It had such an enchanting shape, and I even have these beautiful memories of cherishing it as a keepsake. So after I began at the home, perfume was something I desired to get my hands on quite quickly.” Nina by Nina Ricci, the unique scent within the fragrance franchise filled with apple-shaped flacons, was launched in 2006. Puig is Nina Ricci’s...

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14 Jun

EXCLUSIVE: J-Hope Busts Many Moves in First Louis Vuitton Campaign

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Fashion, Featured

EXCLUSIVE: J-Hope Busts Many Moves in First Louis Vuitton Campaign

MOVING ALONG: No static fashion poses for him. For his first Louis Vuitton campaign, K-pop star J-Hope displayed his dancing prowess while flouting the French luxury house’s iconic Keepall bag. The campaign, slated to interrupt today on Vuitton’s digital and social channels, depicts J-Hope busting various moves so flawlessly that “the bag becomes an extension of his shifting form,” in line with the brand, which shared a key visual and details exclusively with WWD. Within the campaign, the South Korean rapper, singer, songwriter and producer — who can also be lead dancer of the boy band BTS — wears monochromatic, tailored looks, leaving the highlight on his complex choreography and the roomy weekend bag. Designed within the Nineteen Thirties, the Keepall has been a...

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14 Jun

EXCLUSIVE: LVMH Partners with Epic Games on 3D Technology

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Fashion, Featured

EXCLUSIVE: LVMH Partners with Epic Games on 3D Technology

PARIS – LVMH Moët Hennessy Louis Vuitton is teaming up with Fortnite creator Epic Games to create latest immersive customer experiences, and add latest tools to its design pipeline with 3D tech. The Louis Vuitton and Dior parent company will utilize Epic’s suite of tools, including its real-time 3D creation tool Unreal Engine, in addition to its 3D modelling tech Reality Capture. It should also utilize Epic’s Twinmotion and MetaHuman technology to create virtual fitting rooms and fashion shows, 360-view product carousels, AR experiences, and digital twins for physical items. The partnership will allow the corporate to create latest experiences for its customers in virtual worlds. Considered one of the primary will likely be on display on the LVMH-sponsored VivaTech trade event. Visitors...

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14 Jun

EXCLUSIVE: Kering Launches Corporate Communications and Event Strategy

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Fashion, Featured

EXCLUSIVE: Kering Launches Corporate Communications and Event Strategy

PARIS — To mark its tenth anniversary, Kering will launch a broad communications and event strategy to lift awareness of its history and brand values. The previous Prinault-Printemps-Redout, or PPR, became Kering in June 2013, because it morphed right into a pure luxury and fashion player under the direction of chairman and chief executive officer François-Henri Pinault. To have a good time a decade of the moniker, the corporate plans numerous projects to lift awareness and and brand recognition of the Balenciaga, Bottega Veneta, Gucci, Alexander McQueen and Saint Laurent parent company. A company promoting campaign will probably be launched within the third quarter of the yr to shine a highlight on the Kering corporate name and its role in the posh world. Cesar-nominated documentary...

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