Expands – Page 2 – Beautifaire

21 Jun

EXCLUSIVE: Antik Batik Expands Into Menswear

PARIS — Antik Batik has been creating boho chic ready-to-wear for ladies for the past three many years. Pieces equivalent to airy linen shirts and ’70s-inspired embellished vests proved popular enough that men were snapping them up for their very own closets. Now, following the brand’s thirtieth anniversary and just in time for Paris Men’s Fashion Week, founder and designer Gabriella Cortese is presenting the brand’s first men’s collection for spring 2024. “We had numerous men who were buying the ladies’s pieces, so I made a decision to make a dedicated collection for men,” Cortese said. “It just felt like the fitting time.” Enter Paris Opera Ballet principal dancer Germain Louvet. The 2 were introduced by a mutual friend, and he became a...

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12 Jun

Santa Maria Novella Expands Fragrance Line, Opens Shops in

by Beautifaire101

Beauty, Featured

Santa Maria Novella Expands Fragrance Line, Opens Shops in

MILAN — Officina Profumo-Farmaceutica di Santa Maria Novella is expanding its eau de parfum offering with three latest fragrances, dubbed “Bizzarria,” “Magnolia” and “Gelsomino.” As reported, the Florentine apothecary launched its first EDP in its 800-year history last yr with “L’Iris,” a scent intended to rejoice its roots by picking as fundamental ingredient the lily, the symbol of the Tuscan city. The brand’s chief executive officer Gian Luca Perris said the launch was among the many fundamental drivers of the firm’s acceleration in 2022, when sales climbed 56 percent to 46 million euros in comparison with the previous yr. Such a performance is contributing to Perris’ optimism concerning the latest additions as well, which were already planned and add to the olfactory collection titled...

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6 Jun

Victoria’s Secret Expands With Amazon

by Beautifaire101

Beauty, Featured

Victoria’s Secret & Co. is getting closer with Amazon. The intimates company, which already sells beauty on the large e-commerce site, said it's expanding the connection and adding 4,000 items across its Victoria’s Secret and Pink brands. That features bras, panties, sleep, swim and loungewear, all of which are actually carried within the Victoria’s Secret Amazon Fashion storefront, with Prime delivery. That is the primary time the brand’s core intimates offering has been made available at an out of doors retail platform in North America. Greg Unis, chief growth officer at Victoria’s Secret, said, “We're thrilled to be expanding our relationship with Amazon. Following the success of previous product launches, we've got continued to expand our assortment offering with Amazon Fashion and it stays...

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19 May

Alo Yoga Expands Into Footwear With Unisex Lifestyle Sneaker

by Beauty Tips

Fashion, Featured

Alo Yoga Expands Into Footwear With Unisex Lifestyle Sneaker

Alo Yoga is taking a step right into a latest category, introducing the ALO x O1 Classic lifestyle sneaker, the brand’s first product within the space. With the launch, the corporate goals to bring an extension of the prime quality of its products through its premium sneaker. The ALO x O1 Classic sneaker include being incredibly lightweight with responsive support built into the shoe. Signature elements include vegan leather that creates a creaseless fit for long-lasting impact and additional padding in the inside collar for a superior custom fit. The midsole is designed with a honeycomb wall for encapsulated cushioning system to create much more support for comfort and prolonged wear. Insoles have been crafted with a horseshoe shape insole for...

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