Fiorucci by Francesca Murri | Spring Summer 2025 | Full Fashion Show in High Definition (Widescreen/1080p - MFW/Milan Fashion Week) #Fiorucci #SS25 #MFW
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MILAN — Fiorucci is returning to Milan with a recent owner, a recent management and a recent creative direction.
The brand, founded by Italian visionary designer Elio Fiorucci after he opened the mother of all retail concepts in the town’s central San Babila in 1967, has unveiled a comprehensive plan for a relaunch.
On Wednesday the brand revealed that last 12 months Swiss investor Dona Bertarelli took full control of the corporate, which can once more be headquartered in Milan. Financial details of the deal weren't disclosed but Bertarelli already had a minority stake within the firm.
As reported, in 2015, after the brand’s founder died at age 80, Fiorucci was sold by the Japanese trading house Itochu to the veteran British clothing retailers Stephen and...
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LONDON — Fiorucci will soon be calling East London home.
The Italian brand that was founded 55 years ago by Elio Fiorucci is further expanding its brick-and-mortar stores with two latest locations in Shoreditch for a period of six months, one on Shoreditch High Street and the opposite on Redchurch Street.
The stores are an ode to Fiorucci’s camp visual language with hues of bubblegum pink and touches of white, blue and orange.
Each spaces were designed by Iranian-born British architect Farshid Moussavi, who has previously worked on the Museum of Contemporary Art Cleveland in Ohio and the Harrods toy department in London.
“I first met her after I worked with Victoria Beckham and helped open the shop in 2014,” said Daniel W. Fletcher,...
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