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17 Apr

Native Deodorant Founder to Exit P&G

Native Deodorant Founder to Exit P&G
The founder and chief executive officer of Native, the natural deodorant and personal-care company that Procter & Gamble paid $100 million for in 2017, is exiting the business. Moiz Ali Stephen Leek/WWD Moiz Ali, who founded the business in 2015, is leaving as of Jan. 31. The choice is mutual, Ali and P&G said, and is supposed to permit Ali to shift back into entrepreneur mode. In an internal e-mail, P&G said it “respects and supports” Ali’s departure. Since P&G acquired Native, the brand has quadrupled in size and is nearing $100 million in sales, executives said, partially by expanding its reach in brick-and-mortar retail with Goal, Walmart and Walgreens. Ali, who has invested in dozens of tech start-ups and serves as a mentor to...
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21 Mar

Skincare Company Founder Brandon Truaxe Fired

Skincare Company Founder Brandon Truaxe Fired
A Canadian judge ruled Friday morning to oust Deciem founder Brandon Truaxe. The judge granted an injunction from the Estée Lauder Cos. Inc., searching for to have Truaxe removed and co-ceo Nicola Kilner appointed the only, interim ceo. The injunction followed Truaxe’s Monday Instagram post where he unilaterally shut down the business. Tuesday, stores began closing, and Wednesday afternoon, Lauder — which owns a 28 percent stake within the business — filed for an injunction in Canada, searching for to oust Truaxe from the corporate’s board and his ceo position (he referred to himself as “employee,” not ceo). Andrew Ross, executive vice chairman of strategy and latest business development at Lauder, and Pasquale Cusano, are actually the corporate’s only board members. Deciem is anticipated...
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23 Feb

Monday Haircare’s Founder Has Made One other Hair and

Monday Haircare’s Founder Has Made One other Hair and
The mind behind Monday Haircare is at it again. Jaimee Lupton, who founded the “liquid gold” hair care business that has since gone viral and brought in lots of of tens of millions in sales, is bringing one other brand to the usbeauty market. Called Osāna, the brand is supposed to democratize premium body and hair care — à la Monday, but grown up, founder Jaimee Lupton said — with shampoos, conditioners, body washes and body lotions. Prices are under $10. The success of Monday, which can be introducing bath and body stock keeping units, gave Lupton the boldness to go deeper into those categories, she said. “We’re in 33 countries, 100 retailers, 50,000 doors and on course to do $200 million in retail...
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28 Oct

How This Beauty Founder Climbed Mount Kilimanjaro – WWD

How This Beauty Founder Climbed Mount Kilimanjaro – WWD
Climbing Mount Kilimanjaro just isn't a straightforward feat but neither is being an entrepreneur. And Jessica Herrin has done each.  Herrin is an explorer at heart, having founded accessory company Stella & Dot in 2004 and Ever Skincare in 2015, which offers clean products for premenopausal women. While she’s been hard at work on each businesses, turning 50 marked a serious milestone for her that called for an epic trip. “It’s a reflective time and I used to be like, ‘I would like to do something epic that takes me out of my comfort zone that I’ve never experienced before,’” Herrin said. With overtime before heading off to her sophomore yr of school at Stanford University, Herrin’s 19-year-old daughter, Charlotte, decided to...
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