Fwrd Tag

Kendall Jenner is bringing her famous sense of favor to a store this summer. Fwrd, the Revolve Group-owned luxury e-commerce player with Jenner as its creative director, will open its first pop-up shop June 9 at 8804 Melrose Avenue in Los Angeles. The situation at Robertson Boulevard is true within the hubbub of West Hollywood, near celebrity-frequented retail and dining destinations including Craig’s, Cecconi’s, Maxfield, Chrome Hearts and Palace Skateboards. The 4,000-square-foot space will feature women’s and men’s apparel from established and emerging designers, in addition to beauty, accessories, art and homeware. The offering can even include rare vintage handbags, clothing, jewelry and sunglasses from Chanel, Dior, Jean Paul Gaultier and Gucci through the Fwrd Renew platform. “I’m beyond excited to bring the primary...