Gap – Beautifaire

8 Oct

The Inclusivity Gap in 2024’s Hottest Blush Trend –

TikTok As we transition into fall, we’re naturally reflecting on the makeup and sweetness trends that defined summer 2024. While some dubbed it the “Brat Summer,” in the wonder world, it was unmistakably a “Blush Summer.” The “sunset blush” trend, popularized by Alissa Holmes, set the tone at first of the season, quickly followed by the “boyfriend blush” and “blush smoothie” looks that dominated throughout. Daring and radiant cheeks were on the forefront of beauty trends, with every shade of pink, coral, and berry popping up on shelves and across social feeds. Nevertheless, as this blush frenzy swept through the wonder landscape, a glaring issue remained: the dearth of true inclusivity for deeper skin tones. Beauty brands eagerly embraced the blush boom, launching latest...

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2 Apr

The Beauty Industry’s Wage Gap Problem

by Beautifaire101

Beauty, Featured

As a rising young executive within the personal-care business, Carol Hamilton dressed entirely in Brooks Brothers suits—complete with tie—for a full 12 months with a view to secure a promotion. Hamilton earned that promotion—and way more. Over the course of her 35-year profession, she has successfully scaled the chief ranks of beauty, and today is group president of acquisitions at L’Oréal USA. While her wardrobe has also evolved considerably—today, she wears the likes of Saint Laurent, Valentino and Oscar de la Renta, amongst others—what hasn’t modified is the length that many ladies still should go to with a view to reach the senior-most levels of corporate management in the wonder industry. Despite beauty being a category that is essentially marketed for ladies,...

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9 Nov

Bridging the E-commerce Language Gap: Lily AI’s Revolutionary Approach

by Beautifaire101

Beauty, Featured

Bridging the E-commerce Language Gap: Lily AI’s Revolutionary Approach

When Purva Gupta emigrated to the U.S. from India and did some online shopping here, she found herself surprisingly frustrated. Why was it so hard to seek out the precise form of dress she was searching for? Considering it is likely to be an immigrant problem resulting from a language or cultural barrier, she did some hefty local research to “test her hypothesis.” But after speaking with greater than 1,000 women, she confirmed there was definitely a disconnect between how consumers experienced and perceived products, and the way brands and retailers described such products. This compelled her to create an AI-driven solution that bridges the merchant-consumer gap. WWD caught up with Gupta to debate Lily AI, which she cofounded with chief...

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29 Oct

Beauty gap: how the price of living crisis is

by Beauty Tips

Beauty, Featured

Beauty gap: how the price of living crisis is

As we re-evaluate our spending and kind our purchases into needs and needs, beauty can feel hard to put “I’ve stopped getting acrylics, sunbeds and haircuts. I used to get my nails done every month, and get balayage done. Now I’m giving myself haircuts and doing my very own nails because there’s just no way I can afford it anymore,” says 24-year-old communications consultant Siobhan Fitzsimons. “It’s heartbreaking to be working so hard and in real terms to be earning less money than I did once I first left uni. I’m living in my overdraft, and once I’ve been paid I believe ‘oh I’ll treat myself and get nails done’ after which I...

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