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29 Jun

Adrienne Landau Business Gears Up for Second Act With

by Beauty Tips
Fashion, Featured
Adrienne Landau Business Gears Up for Second Act With
Adrienne Landau has entered a latest chapter. The 43-year-old luxury fur and accessories brand (now with faux fur) has been reborn as a contemporary lifestyle collection. In a long-term master licensing agreement with Meridian Brands LLC, the Adrienne Landau brand has launched as an expansive collection for fall under the labels Adrienne Landau Quartz and Adrienne Landau Onyx. The collections are differentiated by their price point, fabrics, country of origin and make. Quartz retails from $150 to $1,000, while Onyx goes from $50 to $400. The faux fur vest from Adrienne Landau Quartz and gold sequin top and skirt from Adrienne Landau Onyx.   courtesy image from Adrienne Landau Meridian Brands is led by chief executive officer Olin Lancaster and...
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9 Apr

Shanghai Fashion Week Gears Up for Full Return

by Beauty Tips
Fashion, Featured
Shanghai Fashion Week Gears Up for Full Return
Shanghai Fashion Week, the epicenter of the Chinese fashion industry, is trying to make a comeback in full force for the autumn 2023 season after town went through a series of COVID-19-related traumas last yr. Throughout the pandemic, Shanghai Fashion Week was among the many first to experiment with digital showcases for the autumn 2020 season, in collaboration with Alibaba’s Tmall, and again with the autumn 2022 season right after town got here out of a strict two-month-long lockdown, this time working with Douyin, the Chinese version of TikTok. When possible, the showcase returned to physical, albeit at a reduced capability. Liu Min, deputy director of the Shanghai Municipal Commission of Commerce, which oversees the Shanghai Fashion Week Committee, at...
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3 Dec

Ellen Tracy Gears Up for Growth Under Latest Ownership

by Beauty Tips
Fashion, Featured
Ellen Tracy Gears Up for Growth Under Latest Ownership
Ellen Tracy, which is now owned by GMA Group, a 30-year-old manufacturer and importer of apparel, footwear and fashion accessories, looks to interact with a recent generation of consumers. Its fall campaign, shot by Walter Chin, was developed by Moses Media. “I feel if you bring back a brand with a legacy similar to Ellen Tracy’s it’s very necessary to balance the history with the present landscape,” said Deborah Moses, creative director of Moses Media. “Their customer has evolved and the client that's being introduced to the brand for the primary time must be inspired with an energy they will relate to. And it’s at all times good in case you can bring a smile to each groups, which is what we...
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