Gen – Page 5 – Beautifaire

25 Apr

Molly Sims Is Launching a Gen X Skin Care

Molly Sims is entering into the skincare game. The creator, actress and host of beauty podcast “Lipstick on the Rim” is the most recent public personality to launch a skincare line with the launch of Yse Beauty (pronounced “sensible”). The products, which span a brightening spot treatment, a cleanser, a vitamin C serum, a retinol, exfoliating pads and a moisturizer, range in price from $45 to $88. They'll launch on Yse’s website Tuesday. Sims said that her own history with dermatological conditions inspired the brand, which is geared toward hyperpigmentation. “In 2012, my cystic pimples went away, and hyperpigmentation and melasma began to rear its ugly head,” she said. “I attempted every part from cold lasers to being on hydroquinone for months...

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24 Apr

Redefining Gen Z Wellbeing Culture

by Beauty Tips

Beauty, Featured

retail-meets-mindful media platform redefine how Gen Z accesses, understands and imbibes wellbeing. ITV / Woo One 12 months ago, British broadcaster ITV dug deeper into the ultra-lucrative and swiftly diversifying business of wellbeing with online platform, Woo. Merging retail with a multimedia magazine style format, it follows the 2021 launch of ‘mindful media’ concept Unwind with ITV (ultra-soothing programming for the 4-5am graveyard slot) but is devoted to the especially polycrisis-beleaguered Gen Z and covers categories including travel, sex, and ‘space’ (anything from running routes to private refuge) in its redefining of how young people access, understand and imbibe their wellbeing. Via a team of 40, that experimental approach to wraparound wellness through an interesting, forward-thinking and sometimes WTF bonkers pop...

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17 Apr

Dry Shampoo Brand Batiste Launches Mental Health Campaign for

by Beautifaire101

Beauty, Featured

Dry shampoo brand Batiste goes to school. In honor of Mental Health Awareness Month in May, the brand will likely be hosting experiential “Refresh and Reflect” activations at UCLA, Texas A&M University and a 3rd to-be-announced college, with the aim of supporting the emotional and social well-being of Gen Z. To further its commitment to the cause, Batiste has pledged a $120,000 initial donation to mental health nonprofit Lively Minds, and enlisted the assistance of licensed psychotherapist Courtney Tracy — who counts greater than 1.8 million TikTok followers — for its inaugural Refresh and Reflect initiative. “With the mental health of Gen Z becoming a growing concern in our country, we were inspired by Lively Minds’ mission to open up...

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30 Jan

In Addition to Gen Z, Skin Care Is Taking

by Beautifaire101

Beauty, Featured

In Addition to Gen Z, Skin Care Is Taking

Skincare shoppers are getting younger — and it’s not due to all of the antiaging creams on offer. Amongst TikTok posts pranking her mother Kim Kardashian with fake eyebrows and sped up dancing videos of her siblings, North West has been showing off her skincare routine. The nine-year-old, whose father is Ye, formerly generally known as Kanye West, has been busy making GRWM (prepare with me) videos featuring various products, including Vitamasques Electrolyte Watermelon Dace Sheet Mask, Laneige Lip Sleeping Mask, Cerave Moisturising Cream — and, after all, products from her mother’s skincare line, Skkn by Kim. North West Her cousin Penelope Disick, age 10, has a skincare routine, in accordance with the TikTok account she shares together with her mother, Kourtney Kardashian Barker....

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