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GenZ Tag

10 Dec

Drew Starkey, As Told By Our Gen-Z Editor

Drew Starkey, As Told By Our Gen-Z Editor
We let British Vogue’s Gen-Z editor rejoice with this Drew Starkey fan cam. #DrewStarkey #Vogue #GenZ Subscribe to British Vogue►► https://www.youtube.com/britishvogue?sub_confirmation=1 CONNECT WITH BRITISH VOGUE Web: https://www.vogue.co.uk Twitter: https://twitter.com/britishvogue Facebook: https://www.facebook.com/britishvogue Instagram: https://www.instagram.com/britishvogue Pinterest: https://www.pinterest.co.uk/britishvogue Newsletter: https://www.vogue.co.uk/newsletters Subscribe: https://www.vogue.co.uk/subscribe ABOUT BRITISH VOGUE British Vogue is the world’s leading premium lifestyle and fashion entertainment channel. Weekly releases and brand recent original programming including short movies, series and in-depth documentaries, British Vogue’s channel is the final word destination for unprecedented access into the world of fashion, beauty and culture. ...
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26 Feb

Shiseido Launches Sidekick Skin Care Brand Targeting Gen-Z Asian

Shiseido Launches Sidekick Skin Care Brand Targeting Gen-Z Asian
TOKYO — Shiseido said Wednesday it's launching a recent skincare brand called Sidekick, targeting Gen-Z men in Asia. The initial offering of 4 products went on sale Wednesday at Shiseido’s Beauty Square store in Harajuku, Tokyo, and is as a result of hit e-commerce channels in China from July 1. “We have now positioned skin beauty as our core business and are expanding our skincare and other skin beauty brands in pursuit of becoming the world’s leader on this field by 2030. We're also working on the event of men’s cosmetics within the skin beauty category,” Shiseido said in a press release. “With the launch of Sidekick, we are going to give attention to China where the lads’s cosmetics market is...
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26 Dec

EXCLUSIVE: Karl Lagerfeld Jeans Desires to Dress Gen Z

EXCLUSIVE: Karl Lagerfeld Jeans Desires to Dress Gen Z
The Karl Lagerfeld company has birthed a very latest brand for spring 2023 with Gen Z in mind — and it has big ambitions for it. “We consider that down the road the Karl Lagerfeld Jeans line can generate the same size of business like our primary line and we'll resource accordingly, and can connect with our audience with this chance in mind,” said Pier Paolo Righi, chief executive officer of Karl Lagerfeld. Boasting loose matches, daring colours and a fluid approach to gender definition, the primary drop lands Thursday on Karl.com and Zalando. Other key digital launch partners include About You, Answear and Farfetch. Looks from the Karl Lagerfeld Jeans brand. Courtesy of Karl Lagerfeld The style house has long sold denim...
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