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12 Jun

Lanvin Appoints Gerrit Ruetzel as President of the Americas

Gerrit Ruetzel has been appointed president of the Americas at Lanvin, a recent post. He shall be chargeable for expanding the brand’s retail productivity and footprint, ramping up digital commerce and product strategy within the U.S., a key growth marketplace for the French house. Most recently, Ruetzel was chief executive officer of the Americas at Bottega Veneta, where he worked nearly five years until October 2021. Before that he was with Hugo Boss as president and CEO of Hugo Boss Fashions, CEO/president of Hugo Boss Hong Kong Ltd., managing director Latin America, in addition to director of international sales. Ruetzel reports to Siddhartha Shukla, deputy general manager of Lanvin. In an interview, Shukla, who joined Lanvin a 12 months and a half ago,...
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