Golloria George is making her voice heard.
The 21-year-old Austin, Texas, native is harnessing her platform of greater than 943,000 TikTok followers to revive the discourse surrounding shade inclusivity — a matter which had a cultural reckoning within the late 2010s, tacitly understood by many as unfinished to at the present time.
“Tone inclusivity is literally the bare minimum,” said a upset George in a January TikTok video, by which she tested Essence’s latest Keep Me Covered Foundation, the darkest shade of which was still several shades too light for her.
The video, which has garnered greater than 28 million views to this point and hundreds of comments either referring to or sympathizing with George’s experience, is one in...
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