greenwashed Tag

As we face a plastic packaging crisis, we explore whether compostable beauty is a viable alternative, or whether it is simply too good to be true Plastic is all over the place. It’s within the deep ocean, the Arctic, our tap water and our lungs. It’s a crisis. To tackle the issue, some brands have began using recycled plastic or ‘ocean-bound’ plastic packaging. However the thing is, it’s still plastic, and it could possibly only be recycled two to thrice before the standard degrades and it becomes waste yet again. Spotting the flaw on this plan, beauty brands are increasingly directing their resources toward finding another option, specializing in compostable materials like seaweed,...

As we face a plastic packaging crisis, we explore whether compostable beauty is a viable alternative, or whether it is simply too good to be true Plastic is all over the place. It’s within the deep ocean, the Arctic, our tap water and our lungs. It’s a crisis. To tackle the issue, some brands have began using recycled plastic or ‘ocean-bound’ plastic packaging. However the thing is, it’s still plastic, and it could actually only be recycled two to 3 times before the standard degrades and it becomes waste yet again. Spotting the flaw on this plan, beauty brands are increasingly directing their resources toward finding an alternate option, specializing in compostable materials...