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27 Jul

How gender-affirming ASMR videos are helping trans youth

How gender-affirming ASMR videos are helping trans youth
ASMR videos should not only relaxing – they’re also a secure space for trans and non-binary viewers to feel affirmed and explore feelings about their gender identity “Do you would like me to do your make-up? I can do your make-up if it's going to make you are feeling somewhat more feminine,” asks Julieta ASMR, in certainly one of her TikTok roleplays where she does the viewer’s make-up to assist them feel femme. This particular clip has over 55,000 likes, with quite a few comments from grateful viewers. “As a trans girl I really like this,” one reads. “I'm non-binary and this made me so completely happy,” says one other. “So many sweet...
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5 Jul

The Former White House Staffers Helping Fashion Talk Social Impact

The Former White House Staffers Helping Fashion Talk Social Impact
Call it a communications conundrum.  The world shouldn't be just uber connected, but overflowing with lightning rod social issues. And fashion brands are feeling the pressure — from consumers, shareholders, employees, seemingly everyone — to take a stand and make a difference.  But what stand? And what issue? When almost every little thing alienates someone and so many are shouting, just when should corporations wear their hearts on their sleeves and the way do they know what to say and what to not say?  There aren't any easy answers, but a duo of former White House staffers have formed Second Floor Advisors with a watch toward helping corporations work out how one can speak while standing on the intersection of politics, fashion and social...
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28 Jun

How AI Is Helping Retailers Right-size Inventory

How AI Is Helping Retailers Right-size Inventory
No garment, regardless of how durable, how locally sourced, how biodegradable, how persistently it will probably be recycled, can ever be as sustainable because the garment that was never made. With that eye toward sustainability, in addition to cutting waste from the expense line, Rachel Liaw launched Fuse Inventory in 2016, a hyper-advanced version of the Excel spreadsheet still getting used by many firms. “The concept [of building supply chain software] seems quite simple — you simply forecast your demand and you simply buy that, but there’s at all times disruptions, and I believe the pandemic really shone a highlight on what happens when these disruptions multiply and you possibly can not just throw people at the issue,” Liaw said. AI-driven inventory tracking...
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14 Apr

How L’Oréal USA’s West Coast Headquarters Helping Acquisitions Grow

How L’Oréal USA’s West Coast Headquarters Helping Acquisitions Grow
Carol Hamilton let loose a yelp of surprise when she learned she would oversee the opening of L’Oréal USA’s first major West Coast office not removed from the Pacific Ocean in Southern California. It was October 2020, and the COVID-19 pandemic had been raging for six months. On the Latest York City restaurant where she was lunching along with her boss, the gang was sparse with only five tables occupied. Her latest task seemed daunting but intriguing. Lead the creation of a 120,000-square-foot space in a dilapidated warehouse in El Segundo, a little bit seaside town just south of Los Angeles International Airport, that might include a 25-acre campus.  The challenge was to design a latest office space attractive enough to coax employees...
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