Iggy Tag

Iggy Azalea launches her own fragrance today, “Devil’s Advocate,” as a part of her latest line Parfum De Azalea. “It’s representing that unabashed, unafraid, naughty side of yourself,” she said of the devilish figure illustrated on the sleek, dark bottle. Within the image, a pink, nude outline resembling Azalea is seen embracing a red, horned silhouette. “It’s meant to be a mirrored image of that naughty, cheeky, almost the devil in your shoulder or that a part of me that claims, like, ‘Just do it, just go, just rejoice, exit together with your friends that night, double text the guy,’” the rapper went on. “It’s about embracing the duality of yourself.” She’s passionate as she describes the concept for the fragrance, which has...