While waiting to open a recent chapter under the creative direction of Sabato De Sarno next fall, Gucci is celebrating its heritage with a recent exhibition to be unveiled at Gucci Garden in Florence this week.
In sync with the strategy and activations of the past couple of months — which ranged from staging the expansive “Gucci Cosmos” exhibition in Shanghai to rolling out easy and clean promoting campaigns spotlighting its iconic bags with the assistance of famous ambassadors — the Kering-owned fashion house plans to pay tribute to its 102-year-long history in a show titled “Gucci Visions.”
The “Bamboo” room, a part of the Gucci Visions exhibition opening in Florence.
Courtesy of Gucci
Opening to the general public on Thursday, the exhibit is designed to take visitors on...
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