Big data has long had a giant inclusivity problem.
Often, AI algorithms are built with systems that may contain racial and gender biases that leave a big group of individuals unseen and unheard.
That’s what led Jessica Couch and Brittany Hicks to found consumer insights and consulting firm Fayetteville Road–the name is a play on their North Carolina roots. Graduates of North Carolina State University andNorth Carolina Agricultural and Technical State University respectively, they each learned in regards to the inner working of retail management and recognized a few of the blind spots.
“I worked in tech as a product manager for several years for numerous retail tech corporations, and I had also gotten my experience for data and...
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