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Even though it was declared a federal holiday just two years ago, Juneteenth has been celebrated by many Black families for generations.
Because the longest-running African American holiday within the country, the symbolic date, June 19, represents the emancipation of enslaved people within the U.S. With the vacation finally getting the broader recognition it deserves, brands are beginning to conceptualize ways to honor it in a respectful way, whether that be creating exclusive products that talk to Juneteenth’s history or donating money to organizations that help the Black community.
Here, WWD lists a number of the brands doing special things to have fun Juneteenth in 2023, with more updates to come back. Read on for more.
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