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Kama Tag

9 Apr

Gigi Hadid Shines in Kama Sutra-inspired Dress at NMACC

Varinder Chawla / MEGA Gigi Hadid made a blinding arrival on the NMACC Gala in Mumbai on Saturday, embracing Indian glamour in a gold hand-embroidered dress. Gigi Hadid on the NMACC Gala. Varinder Chawla / MEGA Joining other stars in celebrating the gala, Hadid wore a South Indian temple jewelry cropped-sleeve jacket shirt, a slim skirt and a chikankari sari drape. The custom Abu Jani Sandeep Khosla ensemble featured daring tassels, crystals, sequins and gold zardozi borders. Based on the brand’s Instagram, the outfit was inspired by the Kama Sutra. The sari was made within the Lucknow region of India and took a 12 months to make. For the occasion, Hadid collaborated with stylist Elizabeth Sulcer. Gigi Hadid on the NMACC Gala. Varinder Chawla /...
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3 Apr

Gigi Hadid Goes for Gold in Kama Sutra-inspired Dress

Gigi Hadid made a stunning arrival on the NMACC Gala in Mumbai on Saturday, embracing Indian glamour in a gold hand-embroidered dress. Gigi Hadid on the NMACC Gala. Varinder Chawla / MEGA Joining other stars in celebrating the gala, Hadid wore a South Indian temple jewelry cropped-sleeve jacket shirt, a slim skirt and a chikankari sari drape. The custom Abu Jani Sandeep Khosla ensemble featured daring tassels, crystals, sequins and gold zardozi borders. In keeping with the brand’s Instagram, the outfit was inspired by the Kama Sutra. The sari was made within the Lucknow region of India and took a 12 months to make. For the occasion, Hadid collaborated with stylist Elizabeth Sulcer. Gigi Hadid on the NMACC Gala. Varinder Chawla / MEGA That is...
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25 Mar

Kama Ayurveda Takes its Holistic Wellness Message to Britain

Fueled by latest majority owner Puig, Kama Ayurveda is expanding beyond India and taking its holistic healing message to the U.K. later this 12 months. Kama Ayurveda, founded in 2002 by Vivek Sahni, is India’s leading Ayurvedic beauty and wellness brand, and is a pillar of Puig’s growing wellness portfolio. In June it plans to launch a direct-to-consumer site and open a physical space, the House of Kama, in central London within the autumn where customers will have the option to have interaction with the product; have hand, head and feet massages; and book appointments with Ayurvedic doctors for specialist advice on food regimen and well-being. In an interview Sahni said the U.K. was the perfect market to kick off the brand’s international...
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14 Sep

Puig Acquires Majority Stake in Kama Ayurveda – WWD

PARIS – Puig has taken a controlling stake in Kama Ayurveda, India’s leading Ayurvedic beauty and wellness brand. Financial terms weren't disclosed. In 2019, the family-owned Spanish beauty and fashion company purchased a minority stake within the Indian beauty company, which was founded in 2002. “With this acquisition, Puig reaffirms its commitment to an organization and a market with vast growth opportunity in beauty and wellness products,” Puig said in an announcement on Wednesday. Kama Ayurveda’s offer is rooted in the standard Indian medical practice of Ayurveda, which relies on the balance between mind, body and soul for holistic wellness. Kama Ayurveda’s products are natural and organic. The corporate owns 54 stores in India and plans to operate greater than 60 by yearend. Puig said...
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