KCD is beefing up its beauty services and clientele.
The style communications firm has created a recent segment of its business meant to raised serve beauty firms, and wonder divisions of fashion brands with media relations. The move is marked by key hires, in addition to the addition of Tom Ford Beauty to its roster, effective immediately.
“Our insight into the interconnected fashion and lifestyle industries has proven invaluable to our clients,” said Rachna Shah, partner and managing director of KCD. “As we saw clients seeking to fortify how their brand values translate inside all segments of their business, we felt we could leverage our credibility to forge and fortify relationships across their fashion, beauty and cultural ecosystems. This dedicated beauty focus...
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