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18 Dec

Lady Gaga on Haus Labs Newness, What to Know,

Lady Gaga on Haus Labs Newness, What to Know,
Her Haus, her rules. Lady Gaga is introducing an all-new Haus Labs (formerly often known as Haus Laboratories), starting with the name. Roughly 100 stock keeping units across eye, lip and cheek cosmetics might be launching exclusively with Sephora on June 9. It should start in 25 high-traffic Sephora doors, and can expand each categories and its store footprint to over 500 locations across the U.S. and Canada. Prices range from $22 to $38. Along with revamped distribution, every consumer touchpoint with Haus Labs has been rethought. Packaging, formulas, logos and advertisements have all been given an update. “Every thing is latest for consumers,” said Kelly Coller, Haus Labs’ chief marketing officer. “Now we have three product pillars: they’re high-tech, high-performance, high...
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24 Jun

EXCLUSIVE: Rapper Future Is Lanvin Lab’s First Guest Creative

EXCLUSIVE: Rapper Future Is Lanvin Lab’s First Guest Creative
In the most recent sign of growing complicity between luxury fashion brands and music, Lanvin has tapped Grammy-winning rapper Future for a collaboration spanning ready-to-wear and accessories for ladies and men, WWD has learned. Lanvin plans to release the gathering for winter 2023 retailing, with Future the primary guest creative for its latest Lanvin Lab, conceived to incubate latest ideas and ideas for the French house alongside its foremost product lines. “The collaboration got here about organically, as Future has recently shown a real interest in Lanvin,” Siddhartha Shukla, deputy general manager of Lanvin, disclosed in an exclusive interview. Shukla described Future’s style as “deeply personal and complicated. He possesses a pointy self-awareness and exercises precision in his selections — qualities we...
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28 May

Virtue Labs Inks Recent Funding Round, Hires Recent CEO

Virtue Labs Inks Recent Funding Round, Hires Recent CEO
Hair care brand Virtue Labs has tapped Jose Luis Palacios as chief executive officer concurrently it has raised a recent financing round led by Clearasil and Only for Men owner Combe, its majority shareholder. Palacios takes the reins from Virtue Labs founder Melisse Shaban, who launched the brand in 2017. Shaban, the previous CEO of Strivectin Operating Company and Frédéric Fekkai will proceed to function an adviser to the CEO and the board, based on the corporate. Palacios joins Virtue after a protracted profession in the buyer brands industry, including global leadership positions at Procter & Gamble, Coty Inc., and most recently, Google, where he worked in the buyer product goods division. At Coty, he held quite a few positions, including global vp of...
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6 May

TikTok Was Right, Haus Labs’ Tricolone Skin Tech Foundation

TikTok Was Right, Haus Labs’ Tricolone Skin Tech Foundation
If there’s one thing Lady Gaga goes to do, it’s make an announcement. Since her makeup brand HausLabs launched exclusively on Amazon in 2019, it’s been no different.  After seeing all of the TikTok hype (it’s been living rent-free on my “for you” page), I used to be particularly excited to try the Tricolone Skin Tech Foundation and put it to the test on melanin skin.Article continues after video. if ( 'undefined' !== typeof jwplayerQueue ) { jwplayerQueue.push({ 'instanceId': 'playerInstance_am1320219', 'playerId': 'jw-video-am1320219', 'config': { playlist: "https://cdn.jwplayer.com/v2/playlists/ZxLfsoGK?search=TikTok+Was+Right%2C+Haus+Labs%E2%80%99+Tricolone+Skin+Tech+Foundation+Is+Worth+The+Hype&page_description=", autostart: false, repeat: true, mute: true, aspectratio: '16:9', sharing: { sites: ["facebook", "twitter", "email", "linkedin"] }, cast: {}, floating: { dismissible: true }, autoPause: { viewability: false }, displaytitle: true, displaydescription: true, controls: true, related: { displayMode: 'shelfWidget' }, advertising: {"client":"googima","tag":"https://pubads.g.doubleclick.net/gampad/ads?correlator=&iu=/21698916284/ess/VideoBeauty&impl=s&env=vp&gdfp_req=1&output=vast&sz=1000x1&description_url=__page-url__&tfcd=0&npa=0&vpmute=0&vpa=auto&vad_format=linear&url=__page-url__&vpos=preroll&unviewed_position_start=1&v=am1320219&pmnd=0&pmxd=60000&ad_rule=1&cust_params=ttid%3Dam1320219%26frnch%3D__item-franchise__%26environment%3D%26kwblock%3DBui,Abb,Microsoft,Wal,Air,CapOne2,Coca,UPS,mcd,Targetbos,Buick,Toyota,dentsu,Johnson,jpmc,Tylenol,Nationwide,AT&T 2023,AT&T Dream,Tylenol2","vpaidcontrols":true} } }); } Fairly than simply being one other heavy foundation, this product is targeted...
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