Fat Girl founder Clementine Prendergast examines the brand new cultural pressure of loving the skin you’re in
We live in an age of polarization as identity continues to dominate modern-day politics. Nonetheless, such extremism is just not limited to politics, beauty trends too are divisive. Given the prolific rise of the Kardashian Klan and their $1billion beauty business, we have now, in recent times, witnessed the emergence of the ‘positive’ subcultures, a backlash against the sisters’ surgically-enhanced beauty. While the body positivity preached by these subcultures is a preferable alternative, it also seems somewhat unrealistic on condition that digital marketing experts estimate the common American is exposed to 4,000-10,000 advertisements each day. It...
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