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16 Jun

The Evolution of the Latinx Beauty Shopper, During &

by Beautifaire101
Beauty, Featured
The Evolution of the Latinx Beauty Shopper, During &
It’s no secret the Latinx consumer is significant for the sweetness business.  At greater than 60 million people, 18 percent of the overall U.S. population identified as Hispanic or Latinx in 2019, in keeping with the U.S. Census Bureau. And it’s a growing group — by 2060, individuals with origins in Spain and Latin America are expected to make up greater than 27 percent of the population, in keeping with the Census Bureau. Latinx buying power is projected to extend from $1.5 trillion in 2019 to $2.3 trillion by 2024, in keeping with Nielsen. It’s also a bunch that outspends its peers on the subject of buying beauty by about 30 percent, in keeping with Nielsen.  WHAT THE LATINX CONSUMER IS BUYING Latinx shoppers...
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25 May

Shop Latinx Launches Beauty, Wellness Vertical Our Paradiso –

by Beautifaire101
Beauty, Featured
Shop Latinx Launches Beauty, Wellness Vertical Our Paradiso –
Shop Latinx, a marketplace for Latinx brands, is diving deeper into the wonder and wellness space with its latest vertical, Our Paradiso.  The vertical launches Thursday with 10 Latinx-founded brands: Chillhouse, Rizos Curls, Joanna Vargas Skincare, San Maris, Nopalera, Common Heir, For Tmrw, Raices Morenas and Tecuane. Initial product offerings will include Chillhouse’s Chill Suggestions, Rizos Curls Curl Defining Cream and Common Heir Barrier Boost Serum. “In an industry where we're put in a box or ‘othered,’ I would like Our Paradiso to be a platform for Latinx to feel seen and celebrated,” said chief executive officer Brittany Chavez, who founded Shop Latinx in 2016. It began as an Instagram account that acted more as a directory for brands, before launching at shoplatinx.com...
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5 Jan

Brandice Daniel Launches Black and LatinX Designer Platform HFR

by Beauty Tips
Hair, Featured
Brandice Daniel Launches Black and LatinX Designer Platform HFR
Harlem Fashion Row founder Brandice Daniel built one of the notable fashion agencies within the U.S. Founded in 2007, Daniel has only expanded her firm much more. Fifteen years later, she’s constructing one other space for Black and Brown designers — HFR & Co., an accessible online directory for shoppers to seek out emerging designers to support. In partnership with Bloomingdales, Shopbob, Macy’s, and more, the platform makes it easier than ever to seek out designers of color to support. Bloomingdales recently had a survey that concluded that 1 / 4 of Black American shoppers support Black-owned brands monetarily fairly often.  View this post on Instagram ...
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20 Sep

8 Latinx Owned Brands To Support During Hispanic Heritage

by Beauty Tips
Nails, Featured
8 Latinx Owned Brands To Support During Hispanic Heritage
September fifteenth marked the beginning of Hispanic Heritage Month, a crucial month to have a good time and recognize all of the contributions Hispanic-Americans have made to American society and culture.  Based on Nielsen, Latinx consumers currently yield $1.5 trillion (you read that right — trillion) in annual buying power. And Latina-majority owned businesses have seen a minimum of 87 percent growth over the past five years.  During this month — and on a regular basis, we honor all of the traditions, fashions, foods, beverages, and more which have integrated into the on a regular basis of American life. Every brand has a story, and it’s vital to take a while to have a good time and support Latinx-owned businesses this Hispanic...
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