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29 Mar

Beyoncé Broadcasts Cécred Haircare Brand Launch at Ulta Beauty

Beyoncé Broadcasts Cécred Haircare Brand Launch at Ulta Beauty
Beyoncé has shown off her flawless beauty in a recent photo to advertise her brand recent haircare range. Along with her legendary profession as a singer and actress, the icon, 42, is adding to her business empire after launching her own hair brand, Cécred, on Tuesday. The name is a play on the word 'sacred' combined with Queen Bey's famous moniker and is inspired by the artist's early memories helping at her mother Tina Knowles' hair salon. In newly released promotional snaps, Beyoncé dazzled as she posed together with her range of products on marble pedestals. She donned a white dress that clung to her sensational curves and boasted a plunging neckline to indicate off her ample cleavage. Cécred, the brand delivering transformational hair look...
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29 Mar

Dove launch latest body positive initiative on International Day

Dove launch latest body positive initiative on International Day
Dove is back flying the flag for body positivity once more with a campaign orchestrated by world-famous and award-winning author, showrunner and producer Shonda Rhimes, the brains behind hit shows like Scandal and Grey's Anatomy. Named Dove's Chief Storyteller two years ago, Rhimes has been tasked with overseeing the creative narrative on the brand's video, online, IRL campaigns, with their latest offering being Girl Collective – a movement for multi-generational women and girls who're bent on changing the conversation surrounding women’s bodies for good. To have a good time the launch last Saturday, a whole bunch of ladies and young girls were invited to hitch a conference held in Los Angeles. The event, which was the most important campaign event within the history of the brand, also featured...
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13 Feb

Ready To Find Our Shade! Beauty Influencer Jackie Aina’s

Ready To Find Our Shade! Beauty Influencer Jackie Aina’s
Jackie Aina TooFaced Few makeup collaborations actually get us excited. But since learning that considered one of our favourite beauty vloggers, Jackie Aina (who will probably be at this yr’s ESSENCE Festival), was teaming up with Too Faced for his or her “Born This Way” Collection, we’ve been counting down the times to the discharge. Too Faced announced the collaboration with Aina in 2017 with the intention of helping to expand the range of their existing line of foundation. While Aina has long been a fan of the brand’s products she’s also been extremely vocal in regards to the lack of inclusion and variety that exists in the wonder industry. While each parties have shared teasers in regards to the collection for months, a...
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17 Sep

EXCLUSIVE: Glossier Teams Up With WNBA For Latest Lip

EXCLUSIVE: Glossier Teams Up With WNBA For Latest Lip
Courtesy of Glossier Throughout the 2024 Paris Olympics, the world’s biggest brands bet on athlete partnerships to call beauty to the forefront of sports. Ahead of the curve nevertheless, Glossier staked their claim with USA’s WNBA well before the trend, because the division’s first-ever beauty partner back in 2020. Now, the 2 are teaming up for a campaign in celebration of three latest Glossier Lip Gloss shades—bronze, brown, and pink—marking them as the most recent athlete-approved must-haves on and off the court. “The WNBA and Glossier are leading the conversation across the intersection of beauty and sports,” Glossier’s VP of product development Emily Trillaud tells ESSENCE. “We wish to vary how the world thinks about beauty and champion female empowerment.” With...
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