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Launching Tag

21 Jan

Philipp Plein Launching ‘Spectre’ Watches

Philipp Plein Launching ‘Spectre’ Watches
TIME OUT:  Philipp Plein hosted a sublime cocktail party on Friday evening on the Hôtel de Crillon during Paris Men’s Fashion Week to disclose his latest Spectre watch line. In one in every of the grand, gilded rooms, set to live classical music, the Skeleton Spectre and Spectre Chronograph were on display in real life and thru holograph displays. Visitors could also see the campaign for the brand, fronted by motorsport great Eddie Jordan. “I like cars, I like watches – [they’re] machines,” said Plein. “One is a Time Machine and the opposite is a racing machine and so they are very technical.” Plein himself is a longstanding watch collector and launched his first watch collection greater than a yr ago, with licensee...
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17 Jan

Meet Current State of Skin, The Skin Care Wardrobe

Meet Current State of Skin, The Skin Care Wardrobe
The founders of HoliFrog are leaping right into a recent channel. Emily Parr and Majeed Hemmat, the founders of skincare brand HoliFrog, are taking their situationally minded proposition to the mass market with a recent brand called Current State of Skin. It is going to debut with its own website, Goal Corp. and Whole Foods next month, and enter the U.K. in partnership with Cult Beauty in March.  Parr didn’t comment on sales, but industry sources expect the brand to succeed in $8 million in revenues during its first 12 months. Prices range from $15 to $22. Parr, who began her beauty profession within the mass market, said an accessibly priced brand was all the time within the cards after establishing credibility within...
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3 Jan

Neutrogena Is Launching Personalized, 3D-Printed Skin Supplements – WWD

Neutrogena Is Launching Personalized, 3D-Printed Skin Supplements – WWD
Neutrogena is betting big on personalization.  The brand is leveraging its existing Skin360 mobile app to bring forth a technology that can further address consumers’ unique skin needs: 3D-printed personalized supplements.  Formulated in partnership with fast-growing personalized complement company Nourished, the vegan, sugar-free gummies — called SkinStacks — mix Nourished’s 3D-printing machinery and Neutrogena’s digital skin assessment for a resulting seven-layer complement “stack,” each layer containing a nutrient that caters to a particular skin concern.  “Consumers are taking a look at their health holistically — not only from a topical perspective, but in addition from the inside-out,” said Roberto Khoury, senior vice chairman and general manager at Neutrogena. “We wish to explore all avenues that may contribute to keeping your skin’s vitals at...
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20 Dec

Serena Williams Is Launching a Recent Wellness Brand Focused

Serena Williams Is Launching a Recent Wellness Brand Focused
Thursday Serena Williams launched her recovery brand Will Perform with five topical products across 4 categories including Will Relieve, Will Cool, Will Rest and Will Soothe, meant to offer pain relief and each day muscle support. “You actually are only nearly as good as you get better,” Williams said — a message her coaches often told her throughout her champion tennis profession, when recovery often took up more time than tennis matches. Nonetheless, Williams didn’t connect with a lot of the normal recovery-focused brands available on the market, as they weren’t modern, and she or he struggled to seek out products with enjoyable scents and textures. “I remember being on the French Open and using a product and pondering, ‘I’m too...
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