Featured Posts

To top
Title Image

LOréal Tag

7 Apr

L’Oréal, Unilever, Lauder Top Beauty Inc Top 100 2020

The WWD Beauty Inc Top 100 ranks the world’s largest beauty manufacturers. Firms are arranged by their beauty sales for the 2020 calendar yr. For those corporations whose fiscal yr didn't run from Jan. 1 to Dec. 31, 2020, estimates were calculated. All sales figures were either obtained from the businesses or generated with the assistance of industry sources, indicated by (EST.) within the rating. For this list, “beauty” includes fragrance, makeup, skincare, body care, sun care, hair care, deodorant, plus cellulite and shaving products. It doesn't take into consideration bar soaps, razors, toothpastes, food and weight-reduction plan foods, medicines, vitamins or detergents. The revenues only include sales of beauty products each firm manufactures and don't include business from private-label lines...
Continue reading
24 Mar

L’Oréal Partners With Clue, a Femtech and Digital Health

PARIS — Because the lines between wellness and wonder proceed to blur, L’Oréal said Wednesday it has partnered with Clue, an app that tracks people’s menstrual cycles, so as to glean a greater understanding of the link between skin health and hormonal changes. In 2012, Danish and German entrepreneurs Ida Tin and Hans Raffauf cofounded Clue. Today, the app has greater than 12 million users in 190 countries. It's billed as a pacesetter in femtech and the digital health space. “At L’Oréal, we now have a powerful belief that the innovation that we bring to boost people’s beauty and well-being lies on the intersection of science and technology to satisfy consumers’ expectations and desires,” Barbara Lavernos, deputy chief executive officer in control...
Continue reading
4 Mar

L’Oréal Invests in Swiss Longevity Biotech Company Timeline

PARIS — L’Oréal has taken a minority stake in Swiss longevity biotech company Timeline. Terms of the deal, which was made through the wonder giant’s strategic enterprise capital fund Business Opportunities for L’Oréal Development, weren't disclosed. Timeline was founded in 2007 by Chris Rinsch and Patrick Aebischer as a by-product of the Swiss Federal Institute of Technology. It develops solutions for longevity within the food, business and health categories. Rinsch serves as Timeline president, and Aebischer is its chairman. “Timeline has developed a proprietary molecule, Mitopure, that recycles and rejuvenates aging mitochondria, the powerhouses of cells,” L’Oréal said in a press release Tuesday. “This breakthrough technology is backed by greater than a decade of research by distinguished scientists, multiple gold standard clinical studies and an unparalleled...
Continue reading
24 Feb

How L’Oréal Brands Tap Into Social Media for Outsized

L’Oréal is flying high on social media. The corporate — which was the largest beauty manufacturer by sales in 2022, per Beauty Inc’s annual rating of the highest 100 beauty manufacturers — is seeing unusual, cross-category growth in earned media value across its skincare, hair care and makeup portfolios, reports CreatorIQ. While these categories at large are all seeing healthy year-over-year EMV growth of 45 percent, 29 percent and 23 percent, respectively, L’Oréal’s top brands by the metric are growing even faster. On top of that, L’Oréal-owned Maybelline Latest York, L’Oréal Paris and La Roche-Posay are harnessing TikTok more effectively than the common beauty company, each garnering greater than 30 percent of their respective EMV from the platform — above the...
Continue reading