Louis Vuitton goes dotty — on a world scale.
In its most extensive collaboration with a superb artist so far, the posh giant is rolling out ready-to-wear, leather goods, accessories and even perfumes done in collaboration with Yayoi Kusama, together with dedicated campaigns and a bunch of high-profile activations.
Steven Meisel’s images of Gisele Bündchen, Liya Kebede, Devon Aoki, Christy Turlington, Anok Yai and other famous models break on Dec. 26 in Japanese fashion magazines. The primary products drop on Jan. 1 in Japan and China, considered a pre-launch, and needs to be in all 460 Louis Vuitton boutiques worldwide on Jan. 6.
Delphine Arnault, who as Vuitton’s executive vice chairman supervises all of its product-related activities, described the collaboration as a gathering...
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