Lubricant Tag

Christina Aguilera is prepared for some pillow talk. Tuesday, Playground, cofounded by Aguilera, is launching Pillow Talk, $20, the newest iteration of its libido-enhancing, water-based personal lubricant. To rejoice, the brand can also be rolling out a latest campaign centered around a sexual wellness tip hotline 1-888-PLY-GRND hosted by Aguilera to destigmatize conversations around sex. “People really are uncomfortable talking about all things sexual wellness,” said Playground cofounder and chief executive officer Catherine Magee, adding that she had personally been shamed throughout the brand’s fundraise process last yr. “We're mission driven and a few cause, a message and a purpose as much a few product.” Playground Pillow Talk While the brand has just a few iterations of its water-based lubricant available...