Maiya Tag

Maiya Nicole Maiya Nicole While the beauty industry has an amazing concentrate on makeup, skincare, and haircare, there's another lane that usually gets the underrated treatment – fragrance. The $8.15 billion market continues to expand with brands and celebrities alike dabbling into perfumery, and one social media savvy woman from Los Angeles is breaking down its doors, educating the masses. Maiya Nicole, founding father of the net platform Black Girls Smell Good, is the fragrance connoisseur you must follow. With 53K followers on Instagram and 40.5K on Twitter, Nicole has created a community built upon her knowledge of all things beauty. ESSENCE caught the eye of her viral celebrity scents thread, dishing the secrets of our favourite superstar’s go-to perfumes, from Ari...