LONDON — The Apple TV+’s docuseries “The Super Models,” which dives into the rise of Cindy Crawford, Linda Evangelista, Naomi Campbell and Christy Turlington, out on Sept. 20, is driving the return of supersized beauty.
Think big hair, daring nails and XL sunglasses.
Hair volume products are up 30 percent year-over-year within the U.K., in response to beauty retailer Space NK; meanwhile, searches for hair volume on TikTok have surpassed 220 million.
“I feel during any economic crisis hair is definitely the one thing people still put money into. I assume very similar to red lipstick ruled throughout the war, that one investment in your hair seems to make more of a difference than a latest dress or latest shoes,” said celebrity hairstylist...
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